"Pull-In is a premium French brand created in 2000 and built upon an obsession that quickly became a true philosophy: to make underwear that is a perfectly unique blend of Comfort, Originality and Quality. Adding freshness and self-expression to a product category that mostly relies on practicality and monotony, Pull-in breathes life into a very conservative lingerie industry through audacious and free-spirited prints.

Pull-In creates collections that are tailored to men, women and kids from 2 years old, four times a year. The range of products is increasingly more varied, extending from underwear (boxers, lingerie, socks) to swimwear (swimsuits, flip flop, towels), denim, loungewear, base layers (first layers, snow underwear pants) & accessories. Over the past years, Pull-in has teamed up with many recognizable brands or characters to create various limited products (DC Comics, Major League Baseball, Marvel, Spongebob and more).

Local artists are also involved in collabs to create unique and meaningful designs (locally-branded, local events, etc). "